Mercatique Consulting delivered end-to-end event production and delegate communications over a focused 20-day cycle—covering planning and budgeting, venue contracting and permits, speaker management, décor, security, catering, vendor coordination, AV/tech, registration, and post-event reporting—at OPEN Sandton, 138 West Street, Johannesburg (opposite the Sandton Gautrain Station and Nelson Mandela Square). We handled delegate and RSVP workflows via a secure web-based system with personalized comms, a dedicated line and email, and real-time tracking, while audience activation used branded email waves (with engagement reporting) and SMS to drive confirmations. Onsite, our team ran AV testing, set up registration, and executed show-day operations; online, we amplified reach with #ICTElevate, tracking Facebook Live metrics and top tweets.